The legacy of the Red Bull Driver Search
Nearly a decade after it was launched as the great hope for an "all-American F1 team," the Red Bull Driver Search stands today as a cautionary tale for excessive hope and the validity of corporate promotion.
Nearly a decade after it was launched as the great hope for an "all-American F1 team," the Red Bull Driver Search stands today as a cautionary tale for excessive hope and the validity of corporate promotion.
Austrian energy drinks giant Red Bull is pulling out of the NASCAR Sprint Cup Series at the end of 2011... but was the relationship doomed to fail from the start?