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3

When the laudable should not be applaudable

The reaction of the media to Trevor Bayne's Daytona 500 win violated a rule of etiquette as sacred to media as the Hippocratic Oath - "no fans in the press box."

5

An unexpected story shows the value of unscripted narrative

The greatest interest in racing is the anticipation of the unexpected. Pop Off Valve looks at how broadcasters remove that anticipation through "the hard sell."